How is Amazon leading the tech giants? How do they differ from Google or Microsoft?

The biggest difference is that Amazon is a customer-first company, while Google and Microsoft are technology-first companies. The biggest difference is that Amazon is a customer-first company, while Google and Microsoft are technology-first companies.

Amazon is a Customer-first Company

“One-way door” vs. “Two-way door” Decisions

Microsoft and Google are Technology-first Companies

In time, both Microsoft and Google have certainly become better at shipping small and failing fast. But, in the end, technology is at the core of Microsoft’s and Google’s cultures. Customers are at the core of Amazon’s.

This originally appeared on amazonbound.today.

Entrepreneur. Immigrant. Ex-Amazon and Microsoft. ALAW.